To use messengers or not. That is the question for banks.

We made a research to answer the question how banks use messengers when communicating with clients.

Popularity of WeChat and unique features allow banks to communicate with clients and offer high-demand services in mobile app (transaction, nearest ATM, check accounts).

Key features for users:

  • request a product (credit, card, accounts)
  • money transmission
  • find the nearest branch / ATM
  • bank card account statement
  • taxpaying
  • bank contacts (phone, mail, social networks)
  • bank’s news and offers
  • check balance
  • get information about 3 last transactions
  • statement requiring
  • check status

Full version available on request: click@a-rg.com

John Maeda: Overheard Prof Hermann at #RISD, As soon as you make something, conversation can happen. Summary: Don't wait -- make. +7 916 5405879 CEO@a-rg.com

John Maeda: Overheard Prof Hermann at #RISD, As soon as you make something, conversation can happen. Summary: Don't wait -- make. +7 916 5405879 CEO@a-rg.com